Amazon
Amazon

a new

Era of

The creator company for the brands that know what’s next.

marketing

& advertising

The creator company for the brands that know what’s next.

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Stop guessing. Start scaling.

HYDP’s AI data engine, combined with our creator specialists, delivers guaranteed results. We plug right into your workflow so you stay focused on the big picture.

 

No fluff. No vanity metrics.  Just creator marketing built to move the dial and guarantee your ROI.

What we do
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Work

Our Work
Amazon

Working globally we've helped Amazon build a creator programme on a mass scale, deploy creator campaigns, and run paid media activations since 2022.

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Tortilla

Tortilla approached us a month before National Burrito Day. They wanted to gain 12,000 new sign-ups for their loyalty programme (‘Club Tortilla’) and create a lot of noise online!

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Mercedes-Benz

Working with Mercedes we developed a state of the art creator programme with industry leading results!

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NordVPN

We've been working with NordVPN since 2021 on all things creator campaigns, devising ways to find and source affordable creators.

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Pretty Little Thing

In 2021, Pretty Little Thing approached us to help them launch their journey on TikTok through creator campaigns.

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Anglia Ruskin University London

We've been working with Anglia Ruskin University London on a creator programme and paid media advertising since 2022.

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Transformative

Client Experiences

9. 9

Our average client NPS is 9.9/10. We're constantly measuring and tracking client satisfaction!

Education marketing is a minefield, HYDP opened our eyes to the opportunities creators present in our industry. The Creative Council model has transformed our organic & paid advertising.

Matthew Mullard
Head of Marketing - ARUL
2K

We've worked with over 2000 content creators in the three years we've been trading as a business!

The team at HYDP helped us uncover how and why we work with content creators, developing a long-term strategy that will be implemented for years to come; we couldn't recommend them more highly

Siobhan Brown
Head of PR & Comms - Mercedes-Benz
5X

On average our clients receive a 5X ROI from the projects we work on. Measured using our custom pricing system!

It was truly insance. We created an insane amount of noise.

Olivia Paris
Tortilla
33x

Our best ROI figure on a campaign in 2024!

Built over years, our Ai + proprietary data stack delivers speed and precision in influencer marketing. Skip the guesswork: the right creators, on-brand trends, live tracking, results you can prove.

About Us

News & Views

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October 3, 2025
Micro-trends are taking over social media, and keeping up can be really expensive
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September 29, 2025
6 Inspiring Influencer-Founded Brands And Why They Work
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September 24, 2025
How to Master Live Shopping: Essential Strategies for Success

HYDP Reports

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Influencer pricing is broken

While creating this report, we found that creator / influencer pricing was a giant issue. It’s quite scary...

Influencer pricing is broken

While creating this report, we found that creator / influencer pricing was a giant issue. It’s quite scary...

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